What happens when you combine a Physical Therapist and an Aesthetician with daring dreams and admirable determination? Easy. You get power couple Alex and Venesa. Inspiration ignited quickly after speaking with this duo about their vision for The BAWR — their family owned business for all things MedSpa and Physical Therapy. There was just one obstacle the DIAZ team had to overcome first–discovering a creative and strategic way to market both sides of the business while also targeting the right audience. We put our diverse strengths and perspectives to the test to produce an effective Ad Campaign for The BAWR: “Strength & Beauty Unite,” a custom website, and a social media presence–all inspired by the simplistic imagery and colors of a tranquil, desert oasis. The DIAZ team took a beautiful vision and paved the way to an eye-catching brand, persuasive messaging across all media channels, and a successful Grand Re-Opening for The BAWR.